Privacy Policy

Miss Nelly Privacy Policy

Last updated: 25 November 2025

Miss Nelly (“we”, “us”, “our”) is an online fashion search and discovery platform operated by a business entity registered in New South Wales, Australia. We are committed to protecting your privacy and handling your personal information in accordance with the Australian Privacy Act 1988 (Cth), including the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, disclose, and store your personal information when you use missnelly.com.au (the “Site”).


1. What Information We Collect

We may collect the following types of information:

1.1 Personal Information You Provide

  • Contact details (e.g., name, email address) if you sign up for newsletters or contact us.
  • Preferences or other details provided through forms on the Site.

1.2 Automatically Collected Information

When you browse the Site, we may automatically collect:

  • IP address
  • Browser type and device information
  • Pages viewed and links clicked
  • Cookies and similar tracking technologies

This data helps us improve user experience and understand Site performance.

1.3 Information from Partners

As a fashion aggregation platform, we link to third‑party retailers. When you click on a retailer’s link, that retailer may share limited information with us such as click‑through statistics. We do not receive your payment or checkout information.


2. How We Use Your Information

We may use your information to:

  • Provide and operate the Site
  • Improve user experience and develop new features
  • Personalise product listings and recommendations
  • Communicate with you (e.g., newsletters, updates)
  • Analyse Site performance and marketing effectiveness
  • Comply with legal obligations under Australian law

We do not sell your personal information.


3. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences
  • Measure Site traffic and performance
  • Provide personalised content

You can control cookies through your browser settings, but disabling them may affect Site functionality.


4. Sharing Your Information

We may share your information only in the following circumstances:

4.1 Service Providers

Trusted third‑party providers who assist with:

  • Website hosting
  • Analytics
  • Email services

These providers are contractually required to protect your information.

4.2 Retail Partners

When you click through to a retailer, they may collect information according to their own privacy policies. We do not control or take responsibility for their practices.

4.3 Legal Requirements

We may disclose information if required by:

  • Australian law
  • Court orders
  • Government authorities

5. International Data Transfers

Some service providers may store or process information overseas. Where this occurs, we take reasonable steps to ensure your data is handled in line with the Australian Privacy Principles.


6. Data Security

We implement security measures to protect your information from:

  • Unauthorised access
  • Loss
  • Misuse
  • Modification

However, no online platform is completely secure. You use the Site at your own risk.


7. Data Retention

We retain personal information only for as long as necessary to:

  • Provide our services
  • Comply with legal obligations
  • Resolve disputes

8. Your Rights

Under Australian privacy law, you may request to:

  • Access the personal information we hold about you
  • Correct inaccurate or outdated information
  • Opt out of marketing communications

To make a request, contact us using the details below.


9. Third‑Party Websites

Miss Nelly links to external retailer websites. We are not responsible for the content, privacy practices, or security of third‑party sites. You should review their privacy policies before providing personal information.


10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date.


11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Miss Nelly Support Team
Email: [email protected]
Business Registration: NSW, Australia
Website: missnellyboutique.com.au


This Privacy Policy is intended to provide clear and concise information about how Miss Nelly handles your personal information in compliance with Australian law.

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